Nordic Naturals’ products surpass all PCB standards set by California’s Proposition 65 March 9, 2010

Nordic Naturals Omega Oils

Nordic Naturals at WorldofOmega.com

March 7, 2010: Joar Opheim

In an effort to address recent media announcements, Nordic Naturals would like to assure all of our loyal supporters that we have and will continue to ensure safety and purity for our products.

We would like to reiterate that all Nordic Naturals products surpass all PCB standards set by California’s Proposition 65, the GOED voluntary monograph, and all international standards. Nordic Naturals products were not listed in the lawsuit filed in California alleging that eight fish oil companies did not properly label products regarding PCB levels under the state’s Proposition 65. In fact, we believe our fish oils are the purest in the world.

Since 1995, Nordic Naturals has been setting the standards for fish oil excellence while delivering third-party test results that reveal industry-leading purity and freshness. We believe that consumers should have access to accurate information about environmental contaminants and that complete transparency around freshness and purity is essential.

We have always taken a proactive approach to provide individuals with information regarding the purity, safety, and efficacy of our products. Using the most advanced testing methods to detect PCBs, third-party tests show that all our fish oils have no detectable levels at one part per trillion of Non-Ortho and Mono-Ortho PCBs the most harmful PCBs, which are not covered by Prop 65 and total PCBs are well below the Prop. 65 limit of 0.09 µg/kg 90 nanograms, 0.09 ppm, or 90 ppb.Nordic Naturals starts with the best raw material available — fish low on the food chain, which naturally contain low levels of impurities and high levels of omega-3 fats. Our multi-patented manufacturing processes, accompanied by leading-edge processing technologies, deliver fish oil with exceptional freshness and purity levels. Nordic Naturals fish oils are documented to be completely pure, with no detected heavy metals or environmental contaminants when third-party tested at levels 10 times below the stringent European Pharmacopeia, CRN, GOED, and IFOS standards.

As a pioneer and innovator, Nordic Naturals has created a new definition of fish oil quality as it relates to freshness, taste, dosage, and, most importantly, purity, reinforcing our commitment to conduct business truthfully and authentically in the fish oil industry.

We greatly appreciate your continued trust and support.

Joar Opheim is the chief executive officer of Nordic Naturals.

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